THE LABEL MACHINE (SECOND EDITION)

Whether you’re launching a record label or taking your music career into your own hands, the second edition of The Label Machine gives you a complete system. It combines timeless industry knowledge with fresh insights into today’s fast-changing landscape, including the use of AI, new licensing models, and current marketing strategies that actually work.

TIP: This was a best seller here at Planet Wax

With the addition of the 360° Music System, artists will learn how to treat their careers like a business, unlocking long-term fanbase growth, recurring income streams, and professional-level releases. From mastering contracts to automating marketing funnels, it provides the strategy and execution roadmap that the industry never hands you. If you’re serious about music as a business, The Label Machine is your playbook.

The Label Machine: Build Your Music Career With The Record Label Model returns in a significantly revised and expanded second edition. Since its first publication in 2021, it has become the go-to resource for musicians eager to make a living in a turbulent industry.

In this highly anticipated new edition, Nick Sadler reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere.

The second edition breaks down these phenomena and more, resulting in a timeless must-have for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music business.

QUOTES

“The Label Machine gives you a clear, step-by-step process to help you carve out your personal career path in today’s music industry. While many timeless rules still hold true, the breakdown of traditional labels means artists need new tools and this book delivers.” Markee Ledge (Sony BMG, Island, & Universal)

“The Label Machine has been the best possible companion I could have had on my journey building my record label. It’s like having a mentor in print and has turned what felt like a mountain into a mapped-out path. It’s easily the best investment I’ve made in my music career.” Phil Cleeves (Label Manager – Dub From The Ruins)

“Nick’s constant source of advice and knowledge gave us the backbone on which we run our label; he knows his stuff!” The Prototypes (Get Hype Records)

“Having founded and run many successful indie labels over the years, Nick Sadler has all the knowledge you need to start your own imprint. His record label knowledge is so vast he has literally written the book on it.” Matt Ryan (Par Excellence Management)

“Nick’s breadth of knowledge of the music industry has been invaluable to me over the years, especially while navigating the business aspects of the industry. He totally takes the headache out of distributing, marketing and selling music.” Molly Beanland (former artist on Island Records)

“This is a great resource, and it has a lot of information that is compiled into one place that’s easy to find” Roy Lindsey (Dapr Music)

“It gave me a lot more direction and I knew what to focus on. Everything is so easily mapped out” Dave Strickland (Sensible Recordings)

“I love the fact I have a step by step formula. It was all laid out in an easy-to-follow and concise way.” Greg Rose (Franklin)

“With this system, I can keep my focus clear. You are correct when you say to me: when you’ve set it up, then it’s easy.” Nenad Ruvidic (Parallel Audio)

“It’s just a good framework that doesn’t seem to be available anywhere else. It’s really useful, really positive.” Paul Twomey (Obliviate Records)

“It’s really well organised and everything seems easier like this… the strategy and organization are really nice. The checklists were really important in my opinion, really useful” Sergio Abraço (Tribe in Live Records)

“Nick’s training and mentorship are amazing, the amount of content and diligence is incredible. Big love to you!” David Mérismé (Glockwork Records)

“I would highly recommend to any artist and/or producer, new or experienced, there is a lot to gain from The Label Machine” Gemma Dobson (Siren)

“You make it so easy to understand every task and your help is always there.” Mario DS (Self Made Click Records)